We know what it’s like trying to figure out how to build a brand online, so we try hard to help when and wherever we can.

We’ll be working hard here to see that you get high-quality material and valuable information that you can use! If you follow along you’ll surely come across some tips and techniques that you can put into practice to help your journey

Here are some of the topics we will be covering in this blog:

• Concept and Mindset – You will not just talk the talk, but walk the walk.
• The Plan – This is where most beginners lose before they even start.
• Self-Branding – It’s crucial that you create a brand for yourself. Distinguish you from all the others.
• Hosting and Domain Name – Starting the branding process.
• WordPress Blog Basics – Your blog is your home and your hub. It’s quite necessary.
• Your Unique Selling Proposition – You are unique, and you do have something to offer!
• Your Niche Market – No one can be all things to all people, but you have a target market to go after.
• Setting up your Blog – Theme and Header. It’s your home so let’s decorate it.
• Writing Blog Posts – Getting started imperfectly.
• Your Marketing Funnel – The money is in the list!
• Social Media Marketing – Concepts and actions. Facebook really is a marketers dream!
• Search Engine Optimization – No sense being online if you can’t be found!
• And More! – We have to leave some surprises!

I know this sounds like a lot, and might look like a foreign language to someone who is brand new to this stuff…. but if you break it down and learn a piece at a time, it’s really not so bad, and it will come together for you. It will make sense, and you can do it.

There is a method, a plan, and a blueprint to follow … and when you get this, the rest is just a jigsaw
puzzle. You put the pieces together. I really love it when I see people start the right way, and shave weeks, months, or years of frustration off their journey. It’s enjoyable when you have a plan to follow…and it’s frustrating when you don’t. I know because I did it wrong. I learned but I learned the hard way. Now I want to teach others not to do what I did!

So the next time the question of how to build a brand online comes to mind, you might just be already well on your way to building that brand. Keep following, keep reading, keep studying, and most of all…. Keep Doing!

Learning how to build a brand online is something that can benefit you for your entire life. It’s very much worth the effort.

Stay tuned , and until you hear from me again I want you to be thinking about how serious you are.

Anyone can do this if it’s something they really want… and I promise we will keep it as simple as it can be.

by Brett Gurney

Striving for Excellence

P.S. Stay tuned for more Internet Marketing Tips & Techniques and guides to building the brand of YOU.

P.P.S. If you find this information valuable please subscribe to get future posts delivered to your email, and please leave us a comment…thanks!

• My YouTube
• My Google+
• My Facebook

The post How To Build A Brand Online appeared first on Internet Marketing For Beginners.

Your prospect is interested in MLM because they’re interested in financial freedom.

But are they only interested in your MLM? … or do you think they might also be interested in training, resources, and tools to help them build their MLM business?

In this post we are going to tell you the advantages of having your own list and how you can help your subscribers, in addition to promoting your main product or company.

Becoming a business owner creates many needs. More so than just about any other occupation. Those who are serious are going to need to learn sales… marketing… leadership… time management… you name it. We all require tools, training and resources to be successful at what we do.

Building a list of prospects is the single most advantageous thing you can do for your business.  These will be people who are interested in you and what you are doing. However their interest goes far beyond what your MLM company is. They have needs just like you did when you first got started.

There’s no reason you shouldn’t help your customer solve all these other problems as well.

When you have your own list, you can help, guide, and direct those people to what they are really in need of. Including what you yourself may not have direct access to. With a substantial list you have the ability to do what are called “joint ventures” with other business owners. In fact you will find that as your list grows, and you become more established as a list owner and a leader, other company owners will come calling on you to talk about the possibilities of partnering up with them.This gives you more to share with your subscribers.

The reason joint venturing is so powerful is because  … 1) You’re reaching a large audience that you know for a fact would be interested in what you have …  and 2) You’re doing so with the added credibility of having your message endorsed by someone that audience already knows and trusts.

So you see building a list gives you leverage and power with other company and industry owners and leaders..and you control what your subscribers are presented with. It makes a lot of sense to have the resources to provide solutions to your subscribers. The more the better…because if you don’t have what they need, they will go elsewhere for it.

Think about this… just because you don’t recommend something to your customers, doesn’t mean they’re not out there looking for it themselves. Remember, anyone who’s interested in a given topic is most likely to be interested in other related topics as well. Your prospects will buy things from other people. You might as well be the one to point them in the right direction so you can benefit from it. Basically what you’re doing is sharing customers. Businesses do this all the time.

You have to control the list.

If you do, you wield enormous power. A whole new world of possibilities opens up to you because a list is a highly valuable business asset you can leverage off of – just like a piece of property in a prime location. As distributors, we build the customer list of our MLM company, making it their asset, not ours. We can still be distributors, but we can also learn to build and control the list ourselves.

What happens if your company goes out of business? What happens if it gets shut down by the FTC?  MLMs come and go in this industry all the time. It’s part of the industry… just as it’s part of any business industry. Building a list… YOUR list, is an insurance policy against these tragedies when they happen. There are tons of good and reputable companies out there… but just saying stuff happens right.
But it doesn’t stop with the list. Your entire business needs to be centered around you so that you have complete control over it … for example the following assets which you should be controlling, not a company your represent.

• Your own traffic. (Ex: Ads you place, other websites that link to yours).

• Your own testimonials that establish your credibility.

• Your own content. (Ex: Articles, email series).

• Your MLM organization of course

• Your relationship with your customers. (Determined by how you treat them and the value you bring to their lives.)

• Your USP. (Unique Selling Proposition – What makes you different from everyone else).

• Your website.

• Eventually your own product(s)

All of these are assets that have a real, measurable dollar value (some harder to measure than others). They not only protect your business, they also open you up to an endless amount of ways to make money. If you ever chose to sell your business at some point, they would also have a huge impact on how much it would be worth.

Don’t worry about putting all this together at once. Nobody’s able to do that. Just add one piece at a time, little by little, starting with building a list.

Every time you do, the value of your business increases.

Thanks,

Brett Gurney

Striving for Excellence

P.S. Stay tuned for more Internet Marketing Tips & Techniques and guides to building the brand of YOU.

P.P.S. If you find this information valuable please subscribe to get future posts delivered to your email, and please leave us a comment…thanks!

Build The Brand Of You… this free ebook will get you off to a good start!

The post Building A List – The Benefits Go Far Beyond Just Promoting Your Company appeared first on Internet Marketing For Beginners.

Is all your hard earned money and time going towards branding someone else?

Do you know the importance of establishing your own personal brand on the internet?

In todays post we will cover why branding yourself is vital to your business, both online and off.

As I was studying direct response marketing and internet marketing, I kept on hearing everyone say over and over again how personal branding and building your own list are the two most important things you have to be doing if you want to have long-term success.

I did learn very quickly that the goal of all my marketing efforts had to be to get my prospects to give me their contact information, and I knew that there were several different ways to do this, such as offering a free newsletter on my website…or putting together a series of messages and turning it into a free “e-course” , a free ebook, or a series of audio interviews, just to name a few.

The thing I didn’t realize was just exactly how important it was to establish myself as the expert… be it the expert on the topic, or the expert at finding and sharing the information. After all, having a group of people who have given you their permission to stay in touch with them is literally a marketers dream come true, and allows you to sell to them ten times or even a hundred times instead of having just a one-time interaction that goes nowhere. If someone visits your site and then leaves, the chances of them ever coming back are not good.

Personal Branding is the secret to building your list. When people know you and trust you, then they will subscribe to you.

Educational marketing is an excellent method for gaining people’s trust, their contact information, and their permission to send them more information. Providing knowledge and assistance, that will help them, and that they can use in building their own business, is often times priceless for that person and will establish loyalty back in return. This is personal branding at it’s finest.

Another great thing about having a list that trusts and respects your advice is the doors it opens for you. It gives you a ton of freedom and flexibility because you can pick and choose what you want to promote. If a certain product or company is no longer performing, no problem. You can replace it with something else. If you find a new product that really adds value to your prospect’s lives, you can promote that too. Building a subscriber list of loyal prospects/customers is one of, if not the most profitable ways you can monetize your business.

Every action you take should center around branding yourself, not someone else. If you’re doing anything online and you’re not building your own list, you’re making someone elses dream come true. All your effort and hard work you are giving away to another list owner. Are you building an organization with an MLM company, or with any company for that matter?  Think your organization is your customer list? Think again. It’s someone’s list… but not yours. Build YOUR organization through YOU first.

Can your organization be part of your list? Absolutely. How? By making them your customers first before anyone else’s. Which, of course, is done through your own website. I’m talking about providing value by giving them additional training, content and other tools and resources they need to build their business, and some of those people will make the decision to join you in your business. This means your list is segmented into two different types of customers, people who have qualified themselves at different levels of interest. Each group has different needs and therefore you can make different offers to them. Some of that list is your company organization, and part of the list will have their own company, but with a need and a desire for your help, your content, and your expertise.

The bottom line is that your MLM is NOT the only thing your customers want or need, so if that’s all you are offering, and if you are only looking for those interested in your MLM, or if you are only promoting your MLM and not yourself and all that you have to offer, then you are leaving out an entire group of people that you could be working with, and monetizing from.

If you provide value… good useful content that will help others no matter what business they are in, they are going to want to be your subscribers and your customers… and some of them will ask to join you in your business. Maybe not today, but someday, and in many cases, someday very soon.

Thanks,

Brett Gurney

Striving for Excellence

P.S. Stay tuned for more Internet Marketing Tips & Techniques and guides to building the brand of YOU.

P.P.S. If you find this information valuable please subscribe to get future posts delivered to your email, and please leave us a comment…thanks!

Some of the content in this post was inspired by Ann Seig’s book Renegade Network Marketer.

Build The Brand Of You… this free ebook will get you off to a good start!

The post Personal Branding – Your Most Valuable Asset is YOU appeared first on Internet Marketing For Beginners.